Independent and cutting-edge analysis on Turkey and its neighborhood

Since the 1990’s, American as well as other global firms have seen Turkey as an excellent platform from which to launch into regional markets, including Russia, Central Asia, the Middle East and Africa. U.S. firms have an opportunity to utilize their global brand power and match them with Turkey’s buoyant market and its vast growth-market oriented management and executive skills to tap both pan-regional Eurasian and global growth opportunities. In this equation, the opportunity for Turkish firms is to partner with powerful global brand-houses of U.S. firms to expand their penetration in various markets.

 

CONTRIBUTOR
Serkan Elden & Michael A. Lally
Serkan Elden & Michael A. Lally
From the Desk of the Editor Since the founding of the Turkish Republic, competing conceptions of Turkish identity have existed. Among many examples, the role of Islam has been contested, Kurdish and Turkish nationalisms have clashed, and various identity-based movements have ebbed and flowed, shaping political cleavages. National identity contestation has also spilled over into Turkey’s relationship with its Western...
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